This Week on Thinking Is Cool

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Good morning, everyone! Today is going to be a good day. No sense in wasting any time so how ’bout we get to the good stuff, yeah? Yeah. Let’s take it anywhere.

This Week on Thinking Is Cool

The episode I published this morning is called Cyborgs Are People Too: The Apple Story. And while I’m happy to bring cyborgs back into the public discourse, I had about a million alternate episode titles.

One Bad Apple Ruins the Whole of Humankind? Our iPhones, Ourselves? Hard to pick just one when the company in question has changed so much about the ways we interact with technology and with each other.

That company in question: Apple. In a lot of ways, it’s a company that needs no introduction. But in some ways, it’s a company that has benefited from a shroud of perceived benevolence for many, many years. Regardless, it’s a company that has deeply, irrevocably changed the course of human history. And I know I have a flair for it, but that's not me being dramatic.

Think about what your life might be like without your cell phone. Without mobile internet devices. Without AirPods?? I know, it’s difficult to comprehend. And that’s by design. Design straight out of Cupertino, California. Two decades ago, Apple set the standard for consumer technology—and in doing so, mapped out the future for those consumers themselves.

So today, we’re pausing to think: In four very storied decades, Apple has transformed the world and its inhabitants. But how? And has it all been for better? Or for worse?

Listen to today’s episode to figure it all out together.

And now a quick note from Fundrise because AirPods don't buy themselves:

Talking about monopolies this much makes me think about my favorite one. Like most monopolies, it’s also run by an old white dude. But he’s less into space travel and more into top hats.

You know the strategy to win: 1) buy up as many railroads as you can 2) red, green, and yellow properties will guarantee a win and 3) always go with the dog token.

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Thanks for reading, everyone. No more burying the lede (any by lede I mean link to the episode). Listen to my episode about Apple and its impact on human history on Apple (meta), Spotify, or anywhere else.

Huge thank you to my incredible source for this episode—Christopher Mims, the Wall Street Journal technology journalist and author of the forthcoming (reallllly forthcoming like coming out September 14) book Arriving Today.

And another huge thank you to my parents for letting me have a cell phone all those years ago and for making sure we were an iOS family and not an Android family from the jump.

And thank you to you! For listening! And hopefully for sharing! You’re the best.

See you Friday.

-KinseyTwitter | ThinkingIsCool.com